H.E. Laila Rahhal El Atfani: A Global Ambassador of Peace, Business, and Empowerment

In the vibrant city of Dubai, UAE, one name resonates with authority, vision, and an unwavering passion for diplomacy, business, and empowerment—H.E. Laila Rahhal El Atfani. Known in media circles simply as Laila Rahhall, she is a woman of many titles, but her true identity lies in being a connector of people, a creator of opportunities, and a tireless advocate for peace and tolerance across the globe.

A Life Dedicated to Building Bridges

Born with a global mindset and raised with values of service, Laila Rahhal built her path on the principles of connection and contribution. Today, she is recognized as a Goodwill Ambassador, international business leader, diplomat, philanthropist, and social innovator.

Her ability to navigate across cultures, industries, and continents has made her one of the most influential figures in international relations and global entrepreneurship. From boardrooms in Europe and the Middle East to diplomatic forums in Africa and Asia, she is known as a leader who opens doors for others while embodying dignity and purpose.

Founder, Visionary, and Builder

At the heart of Laila’s legacy are the institutions she has founded and led, each designed to empower businesses, women, and youth:

Founder & CEO of Woman Business Circle – a platform dedicated to inspiring and supporting women entrepreneurs.
Founder of I AM AFRICA platform – fostering unity, collaboration, and growth across African nations.
Founder of Business Gate Circle and Business Gate Club USA – international platforms for business development, incubation, franchising, and opening trade and investment channels.
Founder & President of Business Gate International – headquartered in Dubai, this initiative serves as a business incubator and strategic partner builder, helping investors expand globally through trading, franchising, financing, and establishing international offices.

Through these platforms, she has transformed countless opportunities into lasting enterprises and created ecosystems where innovation, investment, and cross-border cooperation flourish.

A Royal and Diplomatic Presence

Beyond business, H.E. Laila Rahhal’s diplomatic roles are vast and deeply impactful:

The Royal House of Sheba Crown Senator and The Queen of Sheba Middle-East/Africa Affairs Senate, where she champions cultural diplomacy and regional cooperation.
Head of Protocol and Diplomacy at the World Peace Committee (WPC), bridging peace initiatives between Asia, Africa, and the Middle East.
Special Advisor to the President of the Arab African Council for Integration and Development (AACID) and Director of International Diplomatic Relations within the same organization.
General Ambassador of IPSHD International Parliament for Scientists of Human Development, fostering global education and development.
Secretary General of the Asian Countries for the Union of Arab Intellectuals, promoting intellectual and cultural exchange.

Her work is not confined to symbolic roles—she actively engages in protocol, diplomacy, and policy-shaping discussions that strengthen ties between governments, organizations, and communities.

Entrepreneurship and Global Trade

Laila Rahhal’s success is also built on strategic business ventures that span multiple industries:

Owner of Zamzam Service in Bremen, Germany.
Co-Founder and Partner of Macan Fuel, a petroleum product trading company.
Co-Founder & Partner of Toscano General Trading LLC.
Strategic Partner with Safeer Corporate Services Provider LLC.

Her dynamic presence in oil & gas, trading, and investment facilitation reinforces her reputation as a bridge-builder between markets and cultures.

Empowerment and Philanthropy

One of her most profound contributions is her commitment to philanthropy and empowerment initiatives.

President of Women Empowerment and International Relations with Anwour Association in Morocco, where she advances opportunities for women and youth.
Vice President & Founder of Youth Gate Cambodia, promoting leadership and development among young people.
Vice President & Founder of REFAI Organization in Switzerland, a non-profit driving humanitarian change.
President of Youth Empowerment & Women’s Empowerment (Open NGO USA), where she advocates for equality and inclusivity.

Her philosophy is clear: true leadership is measured by the ability to uplift others. This guiding principle has made her not only a leader of organizations but also a mentor, role model, and inspiration for thousands of aspiring entrepreneurs and changemakers.

Cultural and Media Influence

H.E. Laila Rahhal is also a media personality and cultural leader, blending diplomacy with communication to amplify her message of peace and empowerment:

Vice President of The Voice Magazine.
Vice President of Diva Production Company, USA.
Featured frequently in global media as a thought leader on peace, diplomacy, and women’s leadership.
Featured in the 28COE Quotes Book (200 Members – Vol 1), 28COE Core Values, Edition.1, as one of the influential voices shaping global entrepreneurship and leadership values.
Regularly highlighted in prominent international platforms and news outlets such as TheMONdaily, Wise Ability, KASHmirie, Thynk Unlimited, TheVOK, and Three Circle.

Her media presence gives her the platform to shape narratives, celebrate women leaders, and highlight business opportunities across the globe.

Global Network and Recognition

Laila Rahhal’s influence is anchored by her extensive global network of entrepreneurs, investors, diplomats, and policymakers. She is a Vice Chair at the Global Chamber Business Leaders and President of the Global Entrepreneurs Commonwealth Entrepreneurs Club, London-UK, amplifying her reach and enabling collaborations that transcend borders.

Her leadership style combines diplomatic grace with entrepreneurial daring, making her equally comfortable in high-level negotiations and grassroots empowerment projects.

The Symbol of a Global Citizen

Today, H.E. Laila Rahhal El Atfani is more than a name; she is a symbol of peace, progress, and international cooperation. She demonstrates that one individual, armed with vision and resilience, can become a connector of worlds—from African trade chambers to European NGOs, from Middle Eastern business hubs to American entrepreneurship platforms.

She is not confined by geography, title, or industry; instead, she thrives as a global citizen who brings together people, ideas, and opportunities.

A Legacy of Peace and Progress

In her own words, Laila often emphasizes that:

“We are not just building businesses; we are building bridges of peace, tolerance, and opportunity.”

Her story reflects the journey of a woman who has turned vision into reality, and influence into impact. Whether in boardrooms, diplomatic gatherings, or humanitarian projects, H.E. Laila Rahhal El Atfani continues to shape a legacy that inspires women, youth, and leaders across the globe.

Her journey is not only about the success she has achieved but about the doors she has opened for others—a legacy that will echo across generations.

H.E. Laila Rahhal El Atfani stands as a beacon of diplomacy, entrepreneurship, and empowerment—a true global leader who proves that peace and prosperity can be built hand in hand.